
The key to adding buzz to the Raw Tag Team Championship scene is to convince the audience The New Day can be beat.
The trio has held onto the titles since last summer. No squad has been able to take it down. And it's hard to imagine anyone doing so at this point.
WWE can combat that in two ways. First, it can spotlight cracks in The New Day. Big E, Kofi Kingston and Xavier Woods should bicker with each other, the pressure of being the longest-reigning tag champions getting to them.
Second, the company should focus on making one of The New Day's rivals look strong.
Luke Gallows and Karl Anderson have so many losses on their resumes that it will be tough to make them look like formidable contenders. That's especially true with such little time between now and Roadblock.
The better bet is to have Cesaro and Sheamus emerge as the No. 1 contenders.
On the Dec. 12 edition of Raw, Cesaro and Sheamus and The Club will both clash with The New Day for the titles. This should be a showcase for The King of Swing and The Celtic Warrior. They should dominate the bout, only to have The New Day squeak out a lucky win.
WWE would be smart to infuse some controversy here, too. Kingston could pin Sheamus with a roll-up while using the ropes for illegal leverage. Sheamus and Cesaro could then have a case that they deserve a title shot at the PPV.